Those looking to publish pins directly through Pinterest can do so easily from the publisher tab on the Tailwind dashboard. Always keep in mind that it is important that you share every image from your website to relevant boards on Pinterest first, as these signals help the platform understand the right keywords for your business. This is something that the Pinterest scheduler doesn’t allow as they only let you schedule the pin to one board at a time.Īdditionally, with the Tailwind Publisher Chrome Extension, you can easily schedule out every image from your website to multiple boards following the Pinterest best practices. The platform is extremely user-friendly and lets you share the same pin on multiple boards with the recommended interval between each share. Tailwind is the perfect tool that helps businesses schedule and automate pins for smooth functioning. Here is why you should use Tailwind for Pinterest. One such tool that is pivotal for success on Pinterest is Tailwind. With so much potential, brands need to focus on creating the right content for the platform and on using the right tools to ensure success on Pinterest. But what is important to understand is that while Pinterest is a social network, it works more as a search engine with over two billion searches every month. According to statistics, 77% of weekly pinners discover a new product or brand on Pinterest, and 98% of users have tried things they found on Pinterest, making it one of the most influential social media platforms for businesses. Additionally, stats show that high-income users are twice as likely to use Pinterest, with most of the users coming from households that earn more than 75,000 USD a year. The platform is popular amongst women, which is noteworthy as they are the ones who influence 70-80% of household spending. Currently, the platform has 335 million active monthly users, making it the third-largest social media network in the US. Pinterest is one of the most powerful social media platforms out there.
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